Freelance SEO Specialist
๐กDid you know that SEO stands for Search Engine Optimisation?
Translated, it means search engine optimisation.
Looking for a freelance search engine optimisation specialist? Check out โฌ๏ธ below what I can do for you.
About Me
I am an enthusiastic professional with a passion โค๏ธ for online marketing and a broad knowledge of search engine optimisation (SEO), Search Engine Advertising (SEA), and conversion optimisation.
Sending a message directly via Whatsapp is also allowed ๐
My Services
In brief, the things I can help your company with ๐
In het kort wat ik voor jouw bedrijf kan betekenen
SEO
Making a long-term investment? With search engine optimisation, I ensure more organic traffic to your website.
Google Ads
Instant increased sales? Then Google Ads is your friend. I provide targeted, efficient and profitable campaigns.
SEM
Grow harder? Then search engine marketing is what you are looking for. A combination of SEO and Ads ensures fast growth.
The Working method that I use
Ready, set? Go! Let’s get to know each other a little over a (digital) coffee and see if we fit together.
If the first meeting goes well, then we start talking about goals. Where are you now with your business, how many organic visitors does your website have and where do you want to go? Once we know this, we can start coming up with a strategy.
Once we know the objective, we can define an SEO strategy. In a clear but simple way, the steps we will take to grow your business are made clear on 1 page.
Knowing what SEO strategy we are pursuing, we can plan for the first six months. Which issues have the most impact and which do we therefore tackle first?
Is the planning clear? Then we get to work. Keyword research is carried out, pages are set up and we will measure your website from head to toe so that we know what effect my contribution has.
Does everything stand? Then it’s time to optimise things. Each month, based on data, we look at where we can improve and where we need to accelerate.
What does a Freelance SEO specialist actually do?
As a freelance SEO specialist, I am responsible for optimising websites to improve their visibility and ranking in search engines such as Google and Bing. I help your business get more relevant visitors who (if all goes well) convert into leads and customers.
In doing so, SEO consists of 4 different components that are briefly described below.
Technical SEO
As a freelance SEO specialist, I specialise in technical SEO, among other things. Here, I focus on optimising the technical aspects of websites to improve performance.
My tasks include thoroughly analysing the website to identify technical problems such as indexability, crawlability and site architecture.
By solving these technical problems, most websites rise in rankings.ย ๐ฉโ๏ธ
Content & UX
SEO goes a little further than just words and text. Content and the user experience (UX) increasingly count in the algorithms of Google, among others.
I therefore not only give advice in what words to use on the website but also help in improving the overall experience on the website. I do this together with experienced UX specialists and designers.
That way, we really make your website better! ๐
On-Site Optimisation
With websites, it is important that the pages are laid out in such a way that they correspond to ‘how’ with people search as well as the intention behind the search.
That’s what I help with. The title tag, meta description, header 1, header 2 and the content are set up in such a way that your page will rank #1 for keywords that are important to you.
Number 1 ๐ is always the goal.
Off Site SEO
Off-site SEO, also known as “off-page SEO,” refers to the optimisation strategies and activities that take place off-site to improve search engine rankings and online visibility. The main purpose of off-site SEO is to build authority, trust and relevance for a website in the eyes of search engines such as Google.
In short, link building. A must for any website if you want to rank high in Google and one of the components I can perform for you. ๐๐
Frequently asked questions
Questions that get asked a lot. Moreover, this is a nice way to expand the content of a page (don’t tell ๐คซ).
In most cases, data from Google Ads is the most valuable information you can use to determine which keywords are important.ย
Data from Google Ads shows which words lead to and conversion. I use this data to determine which words make money. I then use these words in the SEO strategy.
I can be brief about that: the increase in organic search traffic.
But, an increase in organic traffic does not always have to lead to more sales.
Rather that I make sure you’re in position 1 on a keyword with low volume (number of searches per month) and high conversion rate than scoring on a high volume keyword with conversion rate 0.0%.
I am very good with WordPress and with builders like Divi and Elementor.
I also have experience in Shopify, Magento, Prestashop and various homebrew systems.
I am big of Screaming Frog SEO Spider and generally don’t use paid tools.
I am fairly convinced that a Search Console gives enough information about how and what people search for.
I do have experience using Hubspot, SemRush and a few other tools, among others.
Certainly, I am reasonably skilled when it comes to creating WordPress websites in particular.
I am not a pure developer, so you don’t have to ask me to write code, but in most (WordPress) cases, I know how to tackle and fix the problem.
If the questions get really technical, I have a wide network of developers who can jump in. Bear in mind that solving technical problems often takes more time and money than you think beforehand.